Content Marketing Manager

Junior-Intermediate level

(Toronto-based preferred, work-from-home, salaried + bonus + equity + benefits)

MedStack is on a mission to transform the process of healthcare innovation. Our company is a venture-backed startup backed by prominent VCs and is a successful graduate of 500 Startups (TechCrunch pick) and the Creative Destruction Lab. We are seeking a Content Marketing Manager to drive towards our ambitious goals for 2019 and beyond.

Our product is a highly-advanced, automation-powered cloud hosting environment dedicated to digital health applications that automatically builds in and manages the privacy and security expectations that their customers (hospitals, insurance companies, public health and clinic networks, and patient populations themselves) adhere to, and that often create a massive barrier to innovation adoption. We have several such applications on our network already across North America and beyond.

Our business is a subscription technology platform, but we are also a movement, a community, and champions of startups and entrepreneurship. Our customers work with us and with each other to tackle the world’s biggest problem, making healthcare more efficient, accessible, economical and effective.

Content marketing, customer storytelling, and digital discovery are cornerstones of our business. We are seeking to amplify the number of customers in our network and deepen our relationship with them, empowering them with useful content about healthcare, data privacy and security, cloud technology and entrepreneurship, and exciting them with the potential of what we do. We are on a bold and ambitious mission – join us.

Responsibilities:

  • Social media content creation, scheduling and analytics
  • Sourcing content ideas from customers and industry across the three content areas: healthcare, data privacy and infrastructure and entrepreneurship
  • Lead management through social channels
  • Content authoring covering MedStack’s activities, customer success stories and thought leadership insights, working closely with the executive leadership of the company
  • SEO management working with the web content property team
  • Collaborating with others in the Marketing team on integrated tactics across events, physical marketing and SEM

Qualifications:

  • 1-2 + years experience in managing social media and content, preferably in a technology startup environment
  • Well-proven written communications skills with a portfolio
  • Particular skills and focus on technology-oriented writing for a highly-technical audience
  • Proven adept skill with digital content platforms including Google, WordPress, Facebook, Twitter, LinkedIn and HubSpot
  • Highly quantitatively-oriented with tools on hand for numeric metrics and scientific experimentation with media presence
  • University degree or diploma in journalism or media, or equivalent proven core skillset
  • Demonstrable love for startups and entrepreneurs, from their stories to their successes
  • Provable background in developing content around industry regulatory evolution would be preferred
  • Industry knowledge of healthcare IT and regulations is ideal but not required

Working Environment:

  • MedStack is a remote work culture company. Each team member has a distinct set of responsibilities and is self-directed, often working from home. We rely on video conferencing and heavy Slack communication extensively. We meet as a team at least twice a month to celebrate, speak frankly, plan, tackle challenges and learn from each other.
  • We have high standards for specificity, accuracy, and quality. Our core product is digital security infrastructure and everything from our team processes to our brand reflects a culture of facts-first, entrepreneurship vs the status quo, celebrating our customers’ success before ours and collaboration and openness.
  • We are not hierarchical and we have stringent and bold objectives on diversity and inclusion.
  • This position is salaried with a generous benefits and vacation package. You will have the opportunity to partake in the company’s employee stock option plan, and there is no better time to come into an early-stage company.